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Welcome to Percus Documentation

Welcome to the Percus documentation site! This is your central hub for understanding Percus, our personalized video platform designed for financial services.

What is Percus?​

Percus is a technology-based company passionate about creating extraordinary digital experiences for end customers. We help Latin American companies generate impactful communications through personalized, interactive videos that engage customers throughout their lifecycle.

Key Features​

  • Personalized Video Generation - Transform customer data into dynamic, engaging videos
  • Interactive Elements - Add buttons, forms, surveys, and decision points directly in videos
  • Real-time Rendering - Videos are generated on-demand with current customer data
  • Flexible data models - Personalization data can stay entirely in your own environment, or be hosted by Percus for batch campaigns — your choice per project
  • High Impact - Proven results with 2.5x email open rates, up to 300% increase in clicks, and 3x conversion boost

Industries We Serve​

  • Pensions - Simulators, account statements, voluntary savings
  • Banking - Account statements, pre-approved credit, cross-selling
  • Insurance - Policy quotes, agent contact, claims
  • Other Industries - Utilities, telecommunications, education

Our Approach​

Every Percus project includes three core components:

  1. Creativity - Custom audiovisual material that transmits information clearly and interactively
  2. Technology - Secure platform for real-time personalization without exposing customer data
  3. Consulting - Professional guidance through every project stage with ongoing optimization

This documentation is for internal team collaboration and external stakeholder reference.